Marketing of vaporizing products
Television, radio and internet marketing are all being used to drive forward emerging vaporizing e-cig brands like Blu, VIP and V2 with celebrity endorsement used to ‘sex up’ and make ‘cool’ this new form of nicotine addiction, with some vaporizing products being aimed directly at a younger age bracket. “Sponsorship, celebrity endorsement, social networking, television advertising and a bewildering degree
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